Catch Kevin in action
In 1999, my friend Dave told me the internet would change everything. I didn't see the Mega Shift coming, and I missed the window. I watched as Web 2.0—the Internet of Information—transformed SMBs from local shops into global competitors by democratizing how we reach customers.
Today, history is repeating itself with Bitcoin, Crypto, and Web 3.0. This is the Internet of Value. The shift has begun, but we are still early. To the majority, this looks like chaos—a crisis to be avoided. But I believe this is the greatest opportunity for entrepreneurs in our lifetime. Just as the Internet of Information leveled the playing field for marketing, the Internet of Value is leveling the playing field for finance and growth.
Success in this new era isn't just about technology; it’s about your attitude. I help leaders move from confusion to awareness, providing the strategic framework to study, prepare, and scale while the window is still wide open. Don't just watch the shift happen; lead through it.
Meet Kevin
Kevin Lee is a veteran business strategist with over 20 years of experience scaling ventures from early-stage startups to multi-state and international operations. As the former CEO of multi-unit brands—including OrangeCup Frozen Yogurt, Piccomolo Italian Ice Cream, and Burning Rice, Kevin has spent two decades building and leading brands through evolving economic landscapes.
In the Web 2.0 era, Kevin treated digital tools merely as an addition to traditional business models. He has since pivoted to a foundational and native perspective on Web 3.0. Today, he helps entrepreneurs stop adding digital layers to legacy systems and start building directly on the Internet of Value, using Bitcoin and Crypto as the core foundation for exponential growth.
Alongside his industry expertise, Kevin has served as an adjunct professor at the University of North Texas and holds an MBA from Baylor University. By combining his "boots on the ground" experience with a native understanding of Web 3.0 systems, Kevin ensures that the entrepreneurs he partners with are prepared to lead the next era of global commerce.
AS SEEN ON
Kevin's Signature Talk
Kevin Lee is an experienced business strategist with over 20 years of experience in expanding ventures from the early stages to multi-state and international operations. He has carefully studied growth patterns and gained insights applicable to both new and established businesses seeking exponential growth and scaling.
The "Dial-Up" Moment: Reclaiming Your Edge in the Internet of Value
In 1995, "email" was a technical curiosity for the elite; today, it’s as essential as breathing. We are currently at that same "Dial-Up" phase for Tokenization and Stablecoins. This isn't a futuristic concept for Silicon Valley—it is the new plumbing for global commerce. This session strips away the jargon to show you why Web3 is the "Internet of Value," and why being an early adopter is the difference between leading the market or playing catch-up.
What You Will Discover:
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The New "Email" Standard: Why stablecoins and tokens are moving from "niche tech" to the standard way small businesses move value instantly and globally.
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The Learning Advantage: Why starting now puts you ahead of 90% of your competitors, and how to bridge the gap from "what is it?" to "how do I use it?"
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The Web3 Lens: A practical framework to audit your current business model and identify where tokenization can unlock hidden equity and streamline operations.
Crisis or Catalyst? Choosing Your Attitude in the Web 3.0 Era
Technological change is only a crisis if you don't have a plan. Kevin teaches entrepreneurs how to reframe market chaos into a strategic advantage by adopting a native Internet of Value mindset.
What You Will Discover:
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Mindset over Mechanics: Why your perspective on Web 3.0 dictates your business's success or failure.
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Reframing Chaos: Turning market volatility and industry shifts into actionable growth strategies.
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The Value Plan: How to build a proactive roadmap that thrives on decentralized innovation.
Kevin has a remarkable ability to help you envision your future self. His profound insights are delivered relatable, inspiring deep thought while guiding you towards actionable steps.
Jeff Hancock
CEO of Choice Restaurants, LLC
Let's Connect
With Kevin's expert guidance, you can unlock your business's full potential and take it to new heights.
469-333-0922